Czech Republic: Seven steps for a change
How to change travel behaviour of people towards more sustainable?
In any given population, some people are more susceptible to changing their travel behaviour than others. This partly relates to more subjective factors such as their attitudes and perceptions towards their current travel choices. For some people the barriers to modal shift are more objective: for example, if there is no bus service operating on the route for their journey, or if they have a disability that prevents them switching car trips to walking or cycling.
In urban areas with short distance trips, the travel behaviour is largely related to design of streets.
METAMORPHOSIS brought many examples how to transform streets in a child friendly way to increase the quality of life for all citizens.
Webinar showed the best practice from European towns and cities and presented the ideas of the new campaign CityChangers in the Czech Republic.